Marketing & Communications
The Office of Marketing & Communications (MarComm) is a strategic department dedicated to platforming ÃÛÌÒ´«Ã½ for success by providing expert strategic guidance, cohesive messaging, and a robust suite of branding and communication tools to empower our internal clients to collaborate on a unified vision. Every MarComm initiative is intentionally crafted to promote the College’s core strengths and values, elevate its global reputation, and support vital efforts in student recruitment and institutional fundraising. By building a strong brand narrative, we ensure that the College continues to serve its community while flourishing as a leader in higher education.
Our work is designed to enhance brand awareness among key stakeholders and prospective students, positioning ÃÛÌÒ´«Ã½ as one of the nation’s premier liberal arts institutions while showcasing the intellectual depth and real-world impact of the ÃÛÌÒ´«Ã½ community by showcasing faculty, staff, leaders, and alumni as recognized experts in their fields. Through clear, compelling visuals and active storytelling, MarComm brings the College’s rich and storied history to life, highlighting our unique mission of shaping the next generation of citizen leaders, as we have done since 1782.
How Can We Help You Tell Your Washington Story?
For faculty, staff, or students who have something exciting in the works, we want to help spread the word about your efforts. On the MarComm page of MyWashColl, you can submit information about upcoming events, your ideas for stories or people to feature, or share details about something you want to promote. You can also find resources to help your own communications support the ÃÛÌÒ´«Ã½ brand, with guides to editorial style and visual standards, as well as and downloadable brand assets like PowerPoint templates and electronic letterhead. The portal is also where you will find links to order business cards, stationery, and other branded materials.